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Simple pricing
Transparent pricing.
No surprises. Cancel anytime.
Every plan includes HawkScan, the profit intelligence engine that shows you what your ads are actually making you. Start free. No credit card required.
Before you look at the plans: if HawkScan finds one campaign that’s losing you money at £5k/month spend, the cost of Hawk Margin pays for itself in the first week. Most accounts have more than one.
Choose your plan
Every plan includes HawkScan.
Starter
For Shopify and WooCommerce store owners who are done guessing and want to see their true profit for the first time.
$49/mo
Billed monthly · Cancel anytime
What’s included
✓1 store connection
✓Google Ads + Meta integration
✓Live HawkScan Score
✓Real-time profit dashboard
✓AI spend recommendations
✓Profit drop anomaly alerts
✓Weekly HawkScan Report
✓Email support
No credit card required to start
Most popular
Growth
For growing brands running multi-channel campaigns who need profit visibility across every channel, not just Google and Meta.
$99/mo
Billed monthly · Cancel anytime
Everything in Starter, plus
✓Up to 3 store connections
✓All ad platforms: TikTok, Bing, Pinterest, Snapchat, Amazon Ads
✓Profit forecasting
✓Customer LTV vs ad spend analysis
✓Product margin heatmaps
✓Google Shopping Booster
✓Conversion Booster
✓Push + email alerts
✓Priority support
No credit card required to start
Agency
For agencies and consultants managing ecommerce ad accounts for multiple clients, replacing ROAS conversations with profit conversations.
$299/mo
Billed monthly · Cancel anytime
Everything in Growth, plus
✓Unlimited client accounts
✓Multi-client HawkScan dashboard
✓White-label HawkScan Reports
✓Client read-only portals
✓Industry benchmarking
✓Bulk client onboarding
✓SMS alerts
✓Dedicated account manager
No credit card required to start
No long-term contracts
Cancel from your account settings whenever you want. No awkward conversations.
No credit card to start
Connect your store, run your first HawkScan and see what you’ve been missing, before you pay anything.
Flat rate, no surprises
No charge per order. No percentage of revenue. One flat monthly number regardless of volume.
Compare plans
Everything side by side.
| Feature | Starter | Growth | Agency |
|---|---|---|---|
| Core HawkScan | |||
| Live HawkScan Score | ✓ | ✓ | ✓ |
| Real-time profit dashboard | ✓ | ✓ | ✓ |
| Order-level profit scanning | ✓ | ✓ | ✓ |
| AI spend recommendations | ✓ | ✓ | ✓ |
| Weekly HawkScan Report | ✓ | ✓ | ✓ |
| Store connections | |||
| Historical order backfill | 3 months | 12 months | 24 months |
| Shopify integration | ✓ | ✓ | ✓ |
| WooCommerce integration | ✓ | ✓ | ✓ |
| Number of stores | 1 | Up to 3 | Unlimited |
| Ad platform integrations | |||
| Google Ads + Meta | ✓ | ✓ | ✓ |
| TikTok, Bing, Pinterest, Snapchat | — | ✓ | ✓ |
| Amazon Ads | — | ✓ | ✓ |
| Advanced features | |||
| Product margin heatmaps | — | ✓ | ✓ |
| Profit forecasting | — | ✓ | ✓ |
| Customer LTV vs ad spend | — | ✓ | ✓ |
| Google Shopping Booster | — | ✓ | ✓ |
| Conversion Booster | — | ✓ | ✓ |
| Agency features | |||
| Multi-client HawkScan dashboard | — | — | ✓ |
| White-label HawkScan Reports | — | — | ✓ |
| Client read-only portals | — | — | ✓ |
| Industry benchmarking | — | — | ✓ |
| Bulk client onboarding | — | — | ✓ |
| Support | |||
| Email support | ✓ | ✓ | ✓ |
| Priority support | — | ✓ | ✓ |
| Dedicated account manager | — | — | ✓ |
| Alerts | Email + Push | Email + Push + SMS | |
Questions we get a lot
Everything you need to know.
Is there a free trial?
Yes. No credit card required. Connect your store, run your first HawkScan and see what you’ve been missing before you spend a penny. Most customers find something worth fixing within the first hour.
What happens the moment I connect?
HawkScan starts immediately. Your Score appears within minutes of connecting. Orders, COGS, shipping and payment fees are pulled in automatically and true profit per order starts calculating straight away.
Can I switch plans?
Anytime. Upgrade or downgrade from your account settings. Changes are prorated automatically. No awkward conversations required.
Do you charge per order or per revenue?
No. Hawk Margin is flat-rate per month regardless of order volume or revenue. No usage surprises. No percentage of your revenue. Just one number.
What if I have more than one store?
Starter covers one store. Growth covers three. Agency covers unlimited. If you need something in between, get in touch and we’ll find something that works.
What ecommerce platforms do you support?
Shopify and WooCommerce with native plugins, install in under 5 minutes, no developer required. We also offer a universal tracking script for other platforms.
Is my data secure?
Yes. Hawk Margin is fully GDPR compliant. Your data is never shared with third parties and is encrypted in transit and at rest.
Can I cancel anytime?
Yes. No long-term contracts. Cancel from your account settings whenever you want. (Though we’d be surprised if you want to once HawkScan starts finding things.)
What our customers say
The conversation HawkScan changes.
“I wish I’d had this tool in the 15 years I spent as Sales and Marketing Director for a national ecommerce business. The amount of ad spend we made decisions on without knowing our true profit doesn’t bear thinking about.”
AE
Anna Elliot
Founder, Hawk Margin · Former Sales & Marketing Director
“We sell specialist equipment to hospitals, dental practices and nursing homes, and every order has a different margin. HawkScan gave us true profit per order for the first time. We finally knew which products and which channels were actually making us money.”
AH
Ashley Hopkinson
Founder · Healthcare Equipment · B2B Ecommerce · WooCommerce
The question isn’t whether
you can afford Hawk Margin.
It’s whether you can afford not to know.
Start your free trial. No credit card. No commitment. Just the truth about your profit.